Where to shop online this festive season

Shopping online for Christmas gifts? We know Christmas shopping can be one of the more stressful elements of the festive season. In the hope of making your life a little easier, Payflex has done all the hard work for you, and outlined the best places to shop online.  In addition, you can buy everything you need now and only pay for them later! (Score!).

Promotion Alert

Shop the best local offers and experiences nationwide at Hyperli. First-time Payflex shoppers also get R200 off by spending R500 or more by checking out with Payflex (use the code HYPERLI200 at the Payflex checkout). Offer valid until 31 October 2021. Love promotions? Check out all Payflex promotions.
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Christmas Gifts for the fashion obsessed:

Looking for the perfect gifts for the fashion-forward friends and family in your life? Look no further, we outline some of South Africa’s most fashionable online shopping destinations. In other words, you’ll find thousands of on-trend items you can buy now and pay later!

The best online fashion and accessory stores


Superbalist is South Africa’s most-loved, online wardrobe + lifestyle destination. They cater to all sizes, ages + price points, ensuring you always find what you’re looking for.

Runway Sale

Runway Sale is the biggest South African online shopping society. It offers exclusive access to designer labels at up to 70% off for a limited time

Cotton On

The Cotton On Group is Australia’s largest global retailer with over 1,500 stores in 18 countries. Shop stylish Women’s, Men’s, Kid’s, Baby clothes, accessories & more.


Giordano is an international fashion brand  that originated in Hong Kong, with over 2400 stores worldwide. Now  available to shop online in Southern Africa.

Artclub & Friends 

Artclub and Friends is a unisex label made in Cape Town, South Africa. Beyond making beautiful clothes to inspire you to get up and chase your dreams, they exist to reconnect you to the profound process of making clothes – the stories of the people and their hands that make it all possible.


Castelo is not your ordinary shoe store, we are a directional and stylish fashion store and our concept is a distinctive, innovative and point for conversation for the fashion conscious.

Ilan Clothing 

ILAN is a South African designer clothing brand inspired by romance, driven by a passion to make you feel beautiful.Established by owner and designer Stephan Martin in 2011, the brand has grown and evolved, yet staying true to the aesthetic of soft and feminine.


Chepa is an Africanprint Streetwar brand selling ladieswear, men’s and kids clothing with an African twist.


Equilibrio is a South African fashion blog and online women’s store. Their shop includes a range of local fashion items from dresses to shoes.

Gifts for the sports & fitness fanatics:

Whether it’s running, spinning or yoga 0 Everyone has someone in their life who *loves* to work out. Take a look at some of the best online shopping destinations for sports and fitness fanatics. In addition, you can buy it all now, and pay in 4.

The best online sport and fitness stores

The Pro Shop

The Pro Shop is Africa’s largest golf retailer, stocking all the best brands and internationally competitive prices.

Sports Merchant

Sports Merchant has come together to bring you their passion and precision in products that they have come to love and trust. The site is birthed from a love for everything outdoors.

Evolve Skateboards

High performance electric skateboards, longboards & accessories in South Africa.

APEX Multisport

APEX Multisport a multisport store catering to all athletes who swim run and bike stocking world-class brands and high-performance products for true athletes.

The Gym Shop

The Gym Shop is a division of Fitness Breakthru, South Africa’s trusted fitness equipment supplier with over 40+ years of experience. With a reliable network of warehouses and showrooms across three major cities, they deliver equipment nationwide.


Peloton is a cycling import and distribution company specializing in the cycling industry. They started with Deda Elementi & Dedacciai Strada as their main brands followed with Cipollini, Suomy and Bike Ribbon in 2016 and Selle San Marco and DMT in 2017.

Sports SA

Sports SA was founded  in 2014, and has grown into one of South Africa’s most loved online sport stores.  They offer the highest quality sporting goods at the most affordable possible prices.

Christmas gifts for the tech enthusiasts:

From TV’s to headphones and smartwatches, speakers and more, you’re bound to find the ultimate gift for the gadget-obsessed person in your life at one of the below stores. In addition, you can buy it now and only pay later (Your wallet will thank you!).

The best online tech & gadget stores


Raru is an online retailer that sells electronics, books, movies, video games, music, toys, boards and dice, and more. It offers both local and imported products.


The #1 source for all things tech in South Africa.


An eCommerce store operating from Cape Town offering thousands of products from accessories, cases, gadgets, chargers, headphones and laptop accessories.

Epic Deals 

Epic Deals sells new, used and broken smartphones and tablets, giving great deals to SA consumers. Their broken devices give people the opportunity to fix and resell.

Killer Deals

An impressive range of online goods including apparel, gadgets, electronics, watches, jewellery, home &health and accessories.

HP Shop

Get great deals on laptops, printers, desktop, monitors and more on South Africa’s leading HP store.

Gifts for those who love #selfcare:

2020 has been tough! Which is why people are taking more time for themselves and focusing on their mental and physical well-being. If you’re looking to encourage the people in your life to take a well-deserved break, these self-care stores are the perfect treat. Moreover, they’re all available on the Payflex store directory which means they’re available to buy now and pay later.

The best beauty & skincare online stores


Dermalogica is the number one choice of skin care professionals and consumers worldwide. Dedicated to delivering skin health results through education, innovation, and professional recommendation for over 25 years, products are now available to shop online.


Shop quality skincare products at Dermalogica and you could win R4000.00 worth of Dermalogica products by checking out with Payflex. First time Payflex shoppers also get R200 when spending R500 or more (use the code DERMAFLEX200 at the Payflex checkout). Offer valid until 31 October 2021. Love promotions? Check out all Payflex promotions.
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Skoon offers customisable, premium non-toxic skincare focused on inclusivity, sustainability, and the joy of science. Combining the best of science + African botanicals and pure plant oils.


Futurethis supplies beauty & anti-aging skin products and services with a strong scientific foundation.


Academie offers a complete range of skincare products and expert treatments using specific protocols to treat any skin condition and answer all women’s needs.


Katavi is a truly unique, all-natural skin care range. All-natural ingredients. Contain no parabens or harmful chemical toxins.

Glory Glam Products

Glory Glam Products offer the latest beauty products that will give new life to your beauty obsession. Their  vision is to help boost women’s confidence and self-esteem and to make them feel beautiful.

Front Row

Front Row is South Africa’s most trendy hair extensions shop offering the best quality human hair extensions available in South Africa.

Christmas gifts for those who love a bit of bling:

While there’s no doubt that this year’s festive celebrations will look a little different, nothing can dampen the spirit that underpins Christmas. Whether you want to show your thanks to an important person in your life or simply treat yourself, here are some of the top South African stores where you can get your bling on this Christmas.


Shop small-batch ethical jewellery brands at Collective & Co. and you could win a voucher worth R1500 by checking out with Payflex. First-time Payflex Pay Later shoppers also get R200 off when spending R1000 or more (use the code FLEXCO200 at the Payflex checkout). Offer valid until 7 November 2021. Love Promotions? Check out all Payflex promotions.
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The best online jewelry stores


Jimnojean  is a feminine online retailer specializing in beautiful jewelry,  home decor, beauty products, and lifestyle goods. Highly curated and focused on quality.


Watchfinder is South Africa’s biggest accredited online watch shop, with over 25 brands in the stable and thousands of happy customers.

Our Best Regards

Our Best Regards design all their jewelry with you in mind because everyone deserves to feel their Best.

Exclusivity by Design

Founded in 2011 in Johannesburg South Africa, Exclusivity by Design has grown to become a much loved brand by women around the world wanting to wear a custom made piece of personalised fine jewelry.

Sadie & Jean

Each of Sadie & Jean’s jewelry pieces has been thoughtfully created in order to achieve a timeless yet modern appeal, allowing them to be worn over and over again transcending both time and seasons.


Silvery offers personalised handcrafted jewelry online within South Africa and internationally. Ethically handcrafted jewellery in 925 Sterling Silver and gold which can be personalised with their gorgeous hand stamping or engraving service.

Ralph Jacobs

A South African online fashion and beauty brand offering jewelry, engagement rings & wedding bands, as well as home and decor products.

Christmas gifts for the homemakers:

Have someone in your life who loves to potter around their home? We’ve put together a list of the ultimate online homeware and furniture stores in South Africa. Moreoever, you’ll be able to buy now and pay later with Payflex.

The best homeware & furniture stores


Shop brands like Cloud Nine, Rest Assured, Perfect Collection and Noble Collection at Ascot Beds & Furniture between now and 31 October and you could win a Base Set worth over R 6 000. First-time Payflex shoppers will also get R500 off when spending R1000 or more (use the code ASCOT500 at the Payflex checkout). Offer valid until 31 October 2021. Love promotions? Check out all Payflex promotions.
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Deco SA

Deco SA’s range of homeware will be an inspiration to transform your living space. Shape your lifestyle-Shop Deco SA.


Schonn presents entrancingly timeless decor and furniture to you that you’re unable to find in stores. Their world-class brand enables you to design a room with custom-made furniture that compliments each other to perfection.


Canvassier is a furniture design studio focused on ultra-modern, bespoke furniture design. Their furniture designs aim to disrupt the conformity of primitive shapes and to modernise with art, texture and colour.


A new kind of furniture brand creating high quality, versatile and affordable flatpack furniture and homeware in line with the latest international trends.